Client: Heinz - Agency: Soko Droga 5
Meme Factory
Your favorite meme
on pizza with Heinz.
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Heinz made the world's first pizzeria to deliver memes with ketchup. (sorry, italians)
Heinz needed to connect with Gen Z, a generation that doesn’t care much for advertising, but guess what? They devour memes like no other.
That's why, Heinz launched the first delivery that places your favorite meme on pizza with ketchup.
More than just memes, people created free Heinz ads for us, using the service to send pizza memes to everyone.
Translation: Italia, why the tears?
Translation: Ketchup on pizza builds character.
All pizzas were custom-made ketchup memes written with funny brazilian memes phrases - and jokes about italians too.
Translation: Sorry, bae. But you were wrong. (meme sent during valentine's day)
Translation:
1)All items are natural and organic.
Just a meme or two that's toxic.
2)We only skipped launching on 1st April,
‘cause it would seem like a meme.
Marriage proposal sent by a crush.
Translation: Not gossiper: a journalist. (meme sent to a gossiper friend)